Redefining Retail with Hannah: How Media Markt Elevated In-Store Experience

Company Introduction

Media Markt – Leading the Future of Electronics RetailMedia Markt is a globally recognized German multinational electronics retailer, renowned for its extensive product range and exceptional customer service. With a commitment to innovation, Media Markt consistently seeks advanced technological solutions to enhance the in-store shopping experience.

Customer Needs

• Time-consuming for customers to locate specific products

• In-store staff overwhelmed with repetitive customer inquiries

• Lack of real-time interactive guidance for shoppers

Scenarios

Advertising, Product Guidance & In-Store NavigationIn Media Markt’s spacious retail environments, customers often struggle to find exact product locations, leading to frustration and longer shopping times. Staff frequently deal with repeated queries, which diverts their attention from delivering personalized service and upselling opportunities.

Solution

Hannah – Smart Retail AssistantHannah, the intelligent retail assistant, was introduced to enhance the in-store customer experience. Once the staff configure product details and locations through the ServicePro control platform, Hannah is able to interact directly with shoppers, guiding them efficiently to the right product sections.

With her built-in display and voice interaction, Hannah not only helps navigate the store but also promotes ongoing deals and advertisements. This dual functionality improves shopper convenience while easing the workload of store employees—ultimately increasing sales and customer satisfaction.

Product Using

Hannah